Zhenya Beck Among the Top 50 Women Leaders of Vancouver for 2023

Mara Hunt, VP of Integrity Solution, Zhenya Beck co-founder of Freightera, Vicky Zhao owner of Vancouver Debate Academy

Freightera is honored to announce that our Co-Founder and Head of Marketing Zhenya Beck, is among The Women We Admire’s Top 50 Women Leaders of Vancouver for 2023. This prestigious list celebrates inspiring women who are role models in diverse sectors. Today, the spotlight is on Zhenya, whose impact has been pivotal in our journey.

The Driving Force Behind Freightera

Zhenya has been transformative in shaping our innovative online platform, Freightera brand, and company culture. She is a passionate marketer and product developer committed to company and customer success and it’s with her efforts added to Freightera’s famed teamwork, we’ve made Canada’s Top Growing Companies list in 2021 and 2022 and received numerous accolades, including the 2021 Deloitte Technology Fast 50 Award.

Zhenya’s commitment to environmental sustainability is nothing short of inspiring. Her early writing at age 12 on Siberia’s Lake Baikal sowed the seeds of her environmental mission first as a newspaper journalist and later as a leader and entrepreneur. Her focus on sustainability was rekindled when her son suffered from air-pollution-induced asthma in Northern California. As a result, Freightera was envisioned with the green mission from day 1 and we’ve collaborated with the USA EPA/Environment Canada SmartWay program to offer our customers the first lower-emission freight marketplace in North America. In 2023, more than 600 firms using our platform reduced their emissions by over 20%.

Before The Success at Freightera

Before Freightera, Zhenya had a thriving career in journalism, web development, and digital marketing. She holds a Master’s Degree in Journalism and has an Award in Digital Analytics from UBC. Her passion for innovation and sustainable growth embodies the values that drive us at Freightera.

Learn more about Zhenya and other members of the remarkable Freightera team on our About Freightera page.

Also, take a look at our Green Freight page to learn more about our green mission and how we make a difference.

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